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For parents · September 2026 intake
Beyond KUCCPS, a future worth backing.
A KUCCPS letter is one door, not the only one. If your child is drawn to film, design, sound, animation or digital media, ADMI offers a direct, recognised path into a real creative career, admitting students on their own merit.
Creative media is too often misjudged as a soft option. The reality is very different.
The people who shoot the adverts, design the brands, score the films and build the content your family watches every day trained for it. Creative media is one of Africa's fastest-growing industries, and it rewards discipline, craft and professionalism, not luck. Missing a placement is not a verdict on your child's potential, and choosing a creative path is not settling.
The change parents notice
We would rather show you than promise you.
We will not promise you a job title or a salary. What we can point to is the change families tell us they see. Again and again, parents say their child comes home more passionate, more driven, and clearer about their purpose than they have ever been.
You do not have to take our word for it. Parents have shared their own stories, in their own words, about the transformation they have seen in their children at ADMI.
What we hear from parents
The questions worth asking, answered plainly.
You are the one who will help make this decision, and often the one who pays for it. Here is where families usually pause, and where we can reassure you.
Is this a serious path?
A real industry, not a fallback.
Film, design, sound, animation and digital media are among the fastest-growing sectors in Kenya and across Africa. ADMI trains for genuine, in-demand careers, with a structured curriculum, professional standards and real accountability, not a hobby dressed up as a course.
Is it a real qualification?
Recognised, not just a certificate on the wall.
ADMI qualifications carry European Credit Transfer System (ECTS) credits through our partnership with Woolf (MFHEA-licensed), recognised internationally, and ADMI is TVETA (Kenya) registered. Those credits can progress towards further study.
Will it lead to work?
Built around the work, not just the theory.
Students train on industry-standard equipment, build a real portfolio, and learn through live projects and internships with ADMI's industry partners. 88% of graduates are employed within six months of completing their programme.
Can we afford it?
Clear fees, with room to plan.
ADMI publishes a clear fee schedule and offers flexible payment plans and a limited number of partial scholarships each intake, based on need and merit. Our admissions team will walk you through the options honestly, with no pressure.
Not just a school, a community
Education is a family affair. You stay part of it.
In Africa, education is a family affair. Parents and siblings are so often the sponsors and the support system, and they deserve to be part of the whole journey, not just the day their child is accepted. ADMI is not just a school; it is a community. Through the ADMI parents portal you can follow progress, attendance, fees and milestones, and stay close every step of the way.
And every term we host a Parents' Appreciation Day, an open invitation to hear from us, see the work for yourself, and meet the faculty mentoring your child alongside the industry professionals who shape our programmes.
- Follow academic progress and attendance
- See fee statements and payment history clearly
- Get key updates and milestone notifications
- Reach the admissions and student-support teams directly
Where their talent can go
Creative programmes with real career paths.
Diplomas and certificates across the fields shaping modern media, each taught with a hybrid of live classes and hands-on campus bootcamps.
How to help them take the next step
Three simple steps, together.
Explore the programmes together
Sit down and look through the courses and career paths. Talk about what genuinely excites them.
Start the application
It takes about ten minutes. You can begin now and complete the details at your own pace.
Talk it through with admissions
Questions about fees, payment plans or the right fit? Our team is happy to speak with you on WhatsApp.
Parents' questions
The honest answers.
Is creative media a serious career, or just a fallback?+
Is an ADMI qualification actually recognised?+
Will my child realistically find work afterwards?+
As a parent, do I stay involved after they enrol?+
How much does it cost, and are there payment options?+
My child missed a KUCCPS placement. Can they still join?+
Give them a strong next step.
Whether they are ready to apply or just starting to explore, ADMI's September 2026 intake is open, and our team is here to help you decide with confidence.